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The supermarket will primarily be realized in form of a web platform. It is its central interface element. Therefore a distinct visual language and a Corporate Design will be created and the platform will be technically developed and implemented.<br> | The supermarket will primarily be realized in form of a web platform. It is its central interface element. Therefore a distinct visual language and a Corporate Design will be created and the platform will be technically developed and implemented.<br> | ||
Though the supermarkets appearance complies with established web shop formats, its communicative goal is fundamentally different: To stimulate the engagement with synthetic biology, Its possibilities and implications, by means of offering exemplary "consumer products" in a retail environment. [[/Concept|read more...]] | Though the supermarkets appearance complies with established web shop formats, its communicative goal is fundamentally different: To stimulate the engagement with synthetic biology, Its possibilities and implications, by means of offering exemplary "consumer products" in a retail environment. [[/Concept|read more...]] | ||
===[[GMU:Synbio_supermarket/Concept|Brainstorming 17.06.2010]]=== | |||
first impression great -> grounded reality low happy feeling | |||
startpage bestselling prodiucts | |||
discriptive text + picture / videos | |||
ratings | |||
user comments (faked) | |||
shopping social event | |||
user signup > questionnaire > profile > personalized product recommendation | |||
product categories | |||
3D navigation > semantically locating categories by the area they are used in (kitchen, garden, livingspace) > secondlife? | |||