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* How does the sentence “The medium is the message” by Marshall McLuhan apply to your practice? Comment on this quote in the context of your own work and in regards to this transcontinental collaboration, etc. | * How does the sentence “The medium is the message” by Marshall McLuhan apply to your practice? Comment on this quote in the context of your own work and in regards to this transcontinental collaboration, etc. | ||
Like radio, telephony, and television before it, the emerging paradigm of screen-based, networked collaboration effectively eliminates distances. Of those earlier mediums, only telephony was characterized by two-way communications. Because of the power of vision, video as a bi-directional medium can bridge space in ways that sound alone can't. It facilitates the connections of people but also their contexts - their environments. | Like radio, telephony, and television before it, the emerging paradigm of screen-based, networked collaboration effectively eliminates distances. Of those earlier mediums, only telephony was characterized by two-way communications. Because of the power of vision, video as a bi-directional medium can bridge space in ways that sound alone can't. It facilitates the connections of people but also their contexts - their environments. This presents an interesting schism: on one hand, people who have never met are able to communicate intimately; on the other, the people we come to know in this way are people we are unlikely to ever meet in person. | ||
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