GMU:Synbio supermarket

WE-HD iGEM2010: The supermarket of synthetic biology! (working title)

The synthetic biology supermarket is a public engagement project being developed for the iGEM competition 2010.
It aims to create an awareness for presence and possible futures of synthetic biology products by putting already existing and far-out in the future applications next to each other on the shelfs of a fictional synthetic biology supermarket.
The supermarket will be developed as webshop and a physical display for the igem competition. A compilation of goods that are already commercially available will be presented and explained alongside with products inspired by previous igem projects and products developed by the students.
Ideally, the format will be developed into an ongoing and open platform for new products and product speculation in the area of synthetic biology reaching beyond iGEM 2010.

Areas and responsibilities

Public Relations

• Christian (Head), Vanessa, Dong, Xiaorui, Jiayuan, Laura (Scientific Advisor)

Scientific Bridging WE-HD

• Dominik

Radio

The Radio is an integrated and important part of the PR concept but also part of the supermarket experience.
It will consist of three parts:

• A radio feature announcing the synthetic biology supermarket
• A stream available on the synthetic biology supermarket website, serving as 'supermarket radio'
• A broadcast event during the iGEM Jamboree

Concept/Format

Atmosphere/Feeling

• Mila, Christian

Web Shop

• Ursula (tech. recruiting), Marcus (text), Bastian?

Grafik Design

• Jiayuan, Vanessa,Yu Xiaorui

Representation at iGEM

Representation

• Mila (Head)
• Ideas
  • Shop
  • Vending Machine
  • Shopping Cart
  • Bar Code
  • Shop
  • Video

Product line

• Gathering all together about 30+ products
• Making already developed project ideas shelf ready
• Developing new projects leading to products
• Research and recruit existing project/ product
  • Integration into our product range

Projects in Developement

• PERFECT BODY Mila Burghardt
  
• My Flower Yu Xiaorui
  
• ko_ko_ro_mo Vanessa Walk
  
• a new plant Lu Jiayuan
  
• Primal Sound Christian Schroeder
  
• The right level Jan Dittrich
  
• Synthetic Spectacles Andreas Beyer & Bastian Bügler
  
• Magic mirror Dong Liang
  
• ReCoBRAIN Laura-Nadine Schuhmacher & Philipp Bayer
  
• Viral Computer Jens, Vanessa, Marcus, Ting
  

New Projects

• True love comes from within Mila Burghardt
  
• Edit flavor kit Yu Xiaorui
  
• TBA Vanessa Walk
  
• TBA Lu Jiayuan
  
• TBA Christian Schroeder
  
• TBA Jan Dittrich
  
• TBA Andreas Beyer
  
• TBA Bastian Bügler
  
• TBA Dong Liang
  

Existing iGEM Projects

Research

• Screening past iGEM Wikis
  • Marcus, Jan D.
• Contacting the Authors
• Integration into product range
  • Dong

Open Patform / Call for Products

• Setting up a wiki page
• Communication with authors of interesting projects
• Integration into product range

Team

• Students
  • Andreas
    
  • Bastian
    
  • Christian
    
  • Dominik
    
  • Dong
    
  • Friederike
    
  • Jan D.
    
  • Jan-Ulrich
    
  • Jiayuan
    
  • Laura
    
  • Marcus
    
  • Mila
    
  • Philipp
    
  • Vanessa
    
  • Xiaorui
    
• Instructors
  • Prof. Ursula Damm
  • Prof. Roland Eils
  • Bernd Hopfengärtner
  • Sebastian Hundertmark
  • Jens Keienburg